Heritage & Craftsmanship
The Asahina Legacy
Nestled in Shizuoka's mountains, the Asahina region stands alongside Kyoto's Uji and Fukuoka's Yame as one of Japan's three most celebrated gyokuro-producing areas. After 200 years of silence, we revived Shizuoka's matcha tradition.
"Our matcha is perfectly suitable for matcha lattes, smoothies, and fine confectioneries."
The powder’s fine texture ensures seamless integration into liquids and doughs, while its potent flavor maintains a perfect balance of bitterness and sweetness even when mixed with dairy or other ingredients. It turns an ordinary product into a luxury experience.
The secret lies in the land itself. Our matcha absorbs the vitality of mineral-rich volcanic soil from Mount Fuji's ancient eruptions. Combined with the cool, fog-laden mountain climate, this terroir forces the tea plants to grow slowly, concentrating extraordinary levels of amino acids, chlorophyll, and natural sweetness.
The result is a vivid emerald powder with an intensely creamy texture, a deep umami core, and a lingering, almost floral sweetness—embodying the Asahina way of precision, patience, and profound respect for nature.